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adidas Originals | AREA3 CPT’17 | Justin February

adidas Originals | AREA3 CPT’17 | Justin February

September 5, 2017 / 0 Comments

Editorial by Justin February produced in AREA3 CPT’17

I’ve seen work from people who based their concepts off beliefs they have and were brought up with. I had never grown up with anything like that. The most organic thing in my life was the bonds and love I have for people who had helped me grow and find myself. Through AREA3 I tried to convey this story with the love shown from adidas and all the people involved. I am grateful and have endless love for everybody that helped me through this.

Models: Antonio Druchen, Hana Sho, Aidann Groenewald, Dumi Mparutsa

Photography: Justin February, Dune Tilley

Styling: Justin February, Gabrielle Kannemeyer

Creative director: Justin February

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To use the space to bring your ideas to life all you need to do is:

 Email raees@area3.co.za to book your slot & he will get in touch to confirm a date & time as soon as possible.

Once you are checked in our Creative Directors, stylist Gabrielle Kannemeyer and photographer Imraan Christian will assist you with the conceptualization of your content ideas & styling.

John Second will assist with your shoot production, lighting, and editing

NMD dropped on the 13 July

Available at adidas own retail doors and online at www.adidas.co.za

#NMD

#adidasOriginals

@adidasOriginals

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