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AREA3 is a unique and immersive concept store dedicated to offering top tier product from adidas, focusing on footwear and apparel. Located in the heart of Braamfontein, AREA3 is the inner city connect to the adidas brand.

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WHAT'S HAPPENING

adidas Originals by White Mountaineering SS17 | Paris Fashion Week

adidas Originals by White Mountaineering SS17 | Paris Fashion Week

The latest adidas Originals collaboration with Japan’s White Mountaineerin...
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The Creator Series | Base Koloi, AREA3’s Fresh Face

The Creator Series | Base Koloi, AREA3’s Fresh Face

Last week we introduced you to the Creator Series with AREA3’s new Manager...
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The Creator Series | Who is Siviwe Ngani?

The Creator Series | Who is Siviwe Ngani?

Meet Siviwe Ngani, the man newly appointed as manager at AREA3 in Braamfontein. ...
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adidas Originals by Kanye West YEEZY BOOST 750 LIGHT GREY | Raffle Winners Event

adidas Originals by Kanye West YEEZY BOOST 750 LIGHT GREY | Raffle Winners Event

Kanye West and adidas Originals released the next version of the now iconic YEE...
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adidas Originals by KANYE WEST | YEEZY BOOST 750 LIGHT GREY

adidas Originals by KANYE WEST | YEEZY BOOST 750 LIGHT GREY

Kanye West and adidas Originals release the next version of the now iconic YEEZY...
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NMD_Runner PK & CS1 BLACK

NMD_Runner PK & CS1 BLACK

Bring down barriers, the cit’s yolur playground. Run the town in #NMD. Loc...
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